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Our Story

Our story began in 1981 when an association was searching for a Medicare supplement policy and turned to David Morgan. His research on this subject sparked an interest and he began building a company that addressed the supplemental insurance needs of retired teachers. United Teacher Associates (UTA) was founded in 1981 to meet this need.

In 1984, UTA acquired the American Consumers Life Insurance Company, founded in 1958, and renamed it United Teacher Associates Insurance Company (UTAIC). This enabled UTA to sell and service its own policies through UTAIC. In 1999, UTAIC & UTA were acquired by Great American Life Insurance Company.

In 2001, David and Jerry Morgan founded Association Member Benefits Advisors to make benefits available for all other association clients in the United States. We have worked hand-in-hand with our clients since 2001 to create unique solutions for the benefit needs of their members.

In order for AMBA to rise to the level of service we wanted to achieve, we needed to find the right partner to get us there. Our search led us to Genstar Capital. Genstar saw the potential that AMBA has and is assisting us in growing to improve and expand products and services for our clients. In 2017, Genstar invested in AMBA so that we, and our clients, can rise to a new level of success. David knows AMBA is in good hands due to Genstar’s continued track record of success. He was able to retire and take a break from the hard work he started in 1981 that became AMBA. Our success would never have happened had it not been for his company vision and dedication to the educator market.